Booklets: Z-CARD®. Format-Z

Z-Kard is ideal for various options of use. Large number of options of individualization of covers and tab.
Technical characteristics:;

• To 12 panels
• The punched / detachable parts of a tab or cover
• Coupons
• Individualization
• Individualization of a cover, pocket, blisterny packing

Why choose Z-CARD®?  

Functionality. Thanks to a special way of addition Z-CARD® may contain large volumes of information and at the same time to be located in a pocket or a wallet. Thus, necessary information always nearby. Content can be the most various – from the plain text to difficult tables, schedules, illustrations. It is easy and convenient to use Z-CARD®.  

Contact duration, repeated communications. Usefulness of information and convenience of its storage promote that people prefer to retain Z-CARD®, is periodical addressing it on own initiative.  

Long term in use. Z-CARD® made on the special patented equipment can be displayed and develop about 1 000 times.  

Appeal among other advertizing materials. The unique Z-CARD® format considerably differs from other advertizing materials, promotes the address of attention, interest, evident acquaintance.  

Variety of formats. Various Z-CARD® formats broaden the sphere of their application and allow to inform target audience in the way, most convenient for her perception.  

Link between offline and online. Z-CARD® reference point on personal communications gives to the companies ample opportunities for involvement of target audience in interaction with a brand or the company, using at the same time both offline, and online instruments of advance.

 Additional options. The Z-CARD® format also provides application of such additional options: a pocket, the detachable coupon, skretch a layer, a hinge plate on a bottle, a stikerovka from self-disclosure, a prikleyka to packing, individual packing, a prikleyka or an investment of sashet. Z-CARD® properties provide personal communications with target audience and many years in a row help the foreign and domestic companies to promote the brands, products, the ideas. 87 of the 100th world a top of brands use Z-CARD® in the advance. It is possible to get acquainted with cases in this section.

 Excerpts from a research about the relation of consumers to Z-CARD®. (The Research Business International)  

• 85% of respondents declared that they would retain Z-CARD® containing useful and necessary information;  

• 62% would like to use Z-CARD® within a month and more, and 24% from these people would retain Z-CARD® at least for a year;  

• 61% of respondents want to carry always with themselves Z-CARD® – in a pocket, in a purse or a handbag. It is 1/3 more, than shown willingness to have at itself the same information provided on the brochure;  

• 100% of respondents declared that they are ready to address the useful information which is contained on Z-CARD®;

 • another 29% of respondents would address Z-CARD® rather, than the traditional brochure of the same contents.